Through the lens, the new trend of Video hiring!

31 May

Imagine this: Every now and then, CEO Baker needs to screen potential applicants for vacant job positions in his company. On his desk rests a huge pile of promising applications and he is more than eager about getting to know each one of them in personal. Still, he might not be able to interview those among the group of potential employees that are located elsewhere – may it be the near-by city or across the pond. What will he do?

This might be interesting for all of you IBMAN students. Have you ever imagined how YOUR job interview may look like? Would you be willing to pay 300 bugs for a flight ticket as author Ninja had to consider once (read more at Would you pay for a job interview?). Honestly, I would not. Respectively, CEO Baker would not want to pay either. What a twist, but here comes the answer: Skype!

Looking to save time and money, companies have increasingly shifted the complete interviewing process towards a virtual experience.  Christina DasMarais includes an amazing quote by Mollie Lombardi, senior research analyst with the Aberdeen Group,  on her blog. Lombardi names several advantages of Skype’s use. “First, it’s more accepted in society since people are accustomed to using things like Skype,” she says. “Also, organizations need to have a wider reach to get the talent they need.”

In the following, I want to introduce Dean Hyers who gives a wonderful overview about things you should or should not du while prospecting for a job offer. Also, I am going to provide several more customized video- based services, researched by Inc. Magazine.

Seven Ways to Ace a Job Interview on Skype

According to Dean Hyers, there are seven important facts you have to consider when facing a video interview. Those such as get comfortable with the camera ahead of time and pay attention to the lightening might be already known to you. Still, you should always be intentional about what goes with the picture besides you. Hyers argues that “you want your environment to reflect the qualities you would like to portray to the employer.” Furthermore, he reminds the interviewee to rather look straight into the lens, even though temptation is high to observe him/herself on the screen. I especially liked the hint to prepare standardized answers on sticky notes. Those can then be put around the edges of the screen.  Isn’t that nice? Finally, you should never forget to avoid any euhms and likes – stay relaxed!

Extend virtual interviewing to another level

Of course, other IT companies have recognized the hype around the connecting power of the internet which will become even more ubiquitous in the business world. Therefore, the authors of Inc. Magazine provide a list of other, more specialized video interviewing services that include extras and features Skype does not.

First one is the service HireVue which allows applicants to record video answers to 15 given questions. Hiring managers on the other hand are able to use the “360-degree” filter to view and compare video responses by various candidates according to the question asked. Furthermore, responsibles can rate stream responses to anyone else involved in the hiring process whereas Skype is not able to record interviews. You might have a look at this video explaining the features of HireVue.

The U.K.- based service VuCall focuses on another problem of Skype – the participation capacity. As VuCall’s spokesperson Bob Chambers criticizes:

“Skype is a peer-to-peer system that basically relies on your PC being a part of the overall network solution. There is no overall central server or control unit that’s actually operating the system. In that sense, it’s inherently insecure”.

It is mentioned that VuCall would, in contrast, allow high- definition video conferencing up to 100 people at a time and offer application sharing and speaker focus, which automatically switches the view to the person speaking. This seems like a great tool.

I also like the service of InterviewStream that offers a wide range on practice sessions to avoid common mistakes. Applicants are also able to record their interviews in their own pace. “Scheduling live interviews when we are travelling and attending events around student’s schedules when they are within different time zones can be very challenging,” says Kristin Wisdorf, the division manager of North Carolina University Directories. “[With InterviewStream] students are able to complete the interview whenever they can fit it in their schedule before the deadline.”

Future perspectives

After all, I am sure that these new means of video hiring are tremendously promising and inevitable in times of increasing globalisation. As applicants are able to leave their personal footprint, companies have more possibilities to fish in the big pool of talents. Video interviewing will therefore just be another feature of gathering information via information technologies as is already done by Google Search or Facebook. It’s cost- efficiency makes video hiring also quite attractive. After all, face-to-face interviews should still be the preferred final step before a job offer is to be sent out.

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